Pepero (빼빼로) Day falls but once every year on November 11th. It's a brilliant advertising campaign created by the makers of the Pepero snack, a delicious chocolate wafer-like stick, that also comes in a few other variations as you can see from the photo above.According to Wikipedia, Pepero Day is an observance in South Korea similar to Valentine's Day. It is named after the Korean snack Pepero and held on November 11th, since the date "11/11" resembles four sticks of Pepero. The holiday is observed mostly by young people and couples, who exchange Pepero sticks, other candies, and romantic gifts.
I for one have been counting down the days until Pepero Day because they have become one of my favorite Korean snacks. However, when the day actually arrived, I was really wishing it fell on a weekend. My students were completely insane and all hyped up on chocolate and sugar!
I really wish the states would get the ball rolling and incorporate Pepero Day into the calendar. But then again, I wouldn't want to take anything away from our existing Veteran's Day. God Bless!
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